Freebird Africa

SERVICES

+ Brand Strategy
+ Brand Identity Design
+ Custom Illustrations
+ Social Media Graphics

THE BRIEF

Freebird Africa is an online marketplace offering a curated selection of authentic, high-quality, ethically sourced African artisan products.

The founders, Ronick and Sonia, aimed to create an e-commerce platform that celebrates and promotes African craftsmanship, culture, and innovation on a global stage.

Working closely with Ronick and Sonia, we developed a clear brand strategy and crafted a distinctive brand identity by incorporating unique and prominent design elements that reflect the rich history of African craftsmanship and artistry. A professional, bold, and elegant design approach was paramount to Ronick and Sonia.

The creation of the Freebird Africa brand identity and social media graphics was driven by the desire for customers to feel part of a larger story—one that honors heritage, creativity, and the human touch behind every item.

 
Primary logo explanation for Freebird Africa created for their brand identity design by Kyomi Design
 
 
Image of a hand pouring coffee beans from a beige cloth bag. This is a graphic for Freebird Africa for local African artisan coffee makers designed by Kyomi Design
Cup of coco tea in a beige tea cup with cocao beans and tea leaves on a white table. This graphic was designed by Kyomi Design for Freebird Africa
 
 
Black bird and Protea illustration on a beige Canvas Tote Bag sitting on a wall_design created by Kyomi Design
 
 
 
 
 
 
 
 
 

Kind Words from Freebird Africa:

“I reached out to Mandy when I had no clue what my business would look like. I went to her before I had even registered my company because I was unsure whether or not people would see the vision I saw in the company. But she brought it to life and gave so much energy and time to listen to us and explain what went where. From the fonts, colors, logos, secondary logos, everything was so organized (something I appreciate a lot).

Mandy’s creativity and dedication truly exceeded my expectations. She not only understood our vision but also added her own unique touch that enhanced the brand identity beyond what we had imagined. Her ability to capture the essence of our brand in her designs was nothing short of impressive.

Throughout the entire process, Mandy maintained excellent communication, ensuring we were involved in every step. Her attention to detail and willingness to incorporate our feedback made the experience collaborative and enjoyable. She was always available to answer our questions and provide guidance, which was incredibly reassuring.

As a result, her designs and work encouraged me to register my company and bring it to life. She truly is remarkable, and for the price you’re paying, you would be amazed at how much value she brings to the table. I would highly recommend Mandy to anyone looking for a talented and passionate designer who goes above and beyond for her clients.” - Ronick, Founder of Freebird Africa